You’re getting the only product messaging and GPT consultant in the universe. That means I’ll help you get your messaging in the right place, then handle all the AI sorcery that you don’t have time for.
Be honest...which camp are you in?
Check all that apply:
Messaging consultant by day.
GPT engineer by night.
It’s like Fletch, Punchy, and Sam Altman had a baby.
I'll help you with:
Top-level messaging
Every product needs one clear story. We’ll nail it together.
Competitive messaging
Don’t worry. They won’t be able to copy what we cook up.
Feature messaging
For specific features and use cases. (Great for product launches too)
Buy Mojo GPT and you get a:
GPT Scientist
Over 200 hours of experimentation so you get results that are 90% of the way there.
GPT Engineer
Builds custom GPTs with your messaging, brand voice, and Mojo formulas.
GPT Mechanic
Updates the GPTs if your messaging gets a refresh or OpenAI changes their models.
Step 0
DECIDE WHICH SCENARIOS YOU
NEED MESSAGING FOR
What markets, competitors, and use cases are you going after? In our kickoff call, I’ll help you figure out how many layers of messaging you need based on your company’s GTM strategy.
Step 1
I’LL HELP YOU NAIL YOUR
CHAMPION-LEVEL MESSAGES
If your biggest fans and target users don’t get it, neither will the C-Suite. We’ll start by positioning for them, then build value props that explain how your product fits into their workflow.
Step 2
WE’LL FIGURE OUT A SPIKY POINT-OF-VIEW (POV)
B2B messaging just sounds boring, or worse...exactly like everyone else. We’ll settle on four punchy statements that your teams will remember and your prospects will say “they get me.”
Step 3
WE’LL BUILD MESSAGING FOR DECISION-MAKERS
SPOILER ALERT: you have to sell your product to people who will never use it. Let’s create a waterfall of stakeholder messages so sales can help your champion get passed the final bosses.
Step 4
I’LL BUILD AND UPDATE YOUR CUSTOM ROBOTS
You have a lot on your plate already. And trust me when I say it’s a nightmare trying to build one of these yourself. That’s why I’ll handle all the homework, tinkering, and monthly updates for you.
They came for Bold.
They left with mojo.
“Now it’s not my opinion versus our founder’s. Mojo gives us five options that already match the positioning and brand voice that we agreed to. It’s probably cut my copywriting and approval time in half.”
Natalie Marcotullio
Product Marketing + Growth
“I help brands tell their story, but when it comes to my own, I get stuck in my own head. Classic founder problem: too close to the product to see the big picture. It's easy to oversimplify or get lost in details. Eric helped us find that sweet spot. Now Mojo gives me the words I need without hours of second-guessing myself.”
Darren Fanton
Founder + CEO
“I've been using Mojo for a few months now. It saved us so much time rewriting our product pages and improving our G2 profile.
We even used Mojo for one of those long, dense, product award submissions. It got done in a couple days instead of a couple of weeks.”
Ashley Litzenberger (former boss)
Product Marketing + Content
Need more Mojo?
Messaging is my mission. But I can help with product marketing side quests, too.
Bold messaging pairs great with bold moments. Let’s draw up a launch for the history books.
I partner with Jason Oakley to help you build the best interactive demos on the planet.
